Entrepreneur Essentials Blog
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Google Business Listing: How to Optimize Your Listing for Local SEO Traffic
As a solo entrepreneur, your to-do list is endless. Between product development, customer service, and marketing efforts, it’s easy for one of the most critical tools for local success—your Google Business Listing—to fall by the wayside. But what if we told you that this single tool could be the most important driver of traffic to your business?…

Brand Design: Launch a Successful Startup by Investing in Your Branding
When starting a business, it’s easy to focus on choosing colors or designing a logo that you personally love. While these elements are important, they are just the surface of what makes a brand impactful. Branding is the process of humanizing a business—assigning it a personality that resonates deeply with a specific target audience, or as I like to call them, your perfect customer…